New playbook and case study: Empowering Midwestern Newsrooms with Advanced Fundraising Strategies

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In the spring of 2026, nine local newsrooms set out on a journey to improve their fundraising strategies. Over the next three months, they participated in the Medill-LMA Midwest Advanced Fundraising Lab, a partnership between the Local Media Association’s Lab for Journalism Funding and the Medill Local News Initiative, with additional support from Google News Initiative.

This new playbook and case study from Local Media Association and the Medill Local News Initiative showcases the takeaways from the program and highlights the new organizations’ fundraising successes and lessons learned.

DOWNLOAD THE REPORT HERE

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