On The New York Times website, people are more likely to comment on stories on weekdays rather than weekends, and the frequency of their contributions is also influenced by whether or not they interact with moderators or fellow readers on the platform, found a report published today by the Engaging News Project.
The research team analysed 9,616,211 comments posted on The New York Times website between 30 October 2007, when the NYT started allowing comments on news stories, and 13 August 2013.
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