New Spanish Newspaper Launches in Utah

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By: Lee Davidson | The Salt Lake Tribune

While free Internet news and a poor economy killed scores of newspapers recently — including two Spanish papers in Salt Lake City in the past two years — veteran Utah journalist Reinaldo Escobar is launching a new one, The Spanish Times.

Escobar seeks to expand his audience and advertising beyond just Utah Latinos with a unique-to-Utah tactic: also targeting the state’s non-Latino Spanish speakers — especially returned LDS missionaries — who may want to read it to improve their Spanish skills.































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