Apple’s latest changes to purchasing rules for iOS devices have news organizations like The New York Times, The Wall Street Journal and other businesses removing third-party sales systems from their apps.
The new Apple rules took effect June 30, but many are only now complying with them. The new rules say no app may include a link or button that sells content to the user through anything other than Apple’s official iTunes store. (Apple keeps 30 percent of that revenue, and publishers get personal information about subscribers only from those who choose to share it with them.)
Recent updates to the Times’ mobile apps sell in-app subscriptions through the iTunes store on Apple’s terms. To add up the financial impact of this, we have to do some light math:
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