News Comments: What Happens When They’re Gone or When Newsrooms Switch Platforms
In a first-of-its-kind study, the Center for Media Engagement put comment sections to the test. In partnership with 24 Gannett-owned newsrooms and Coral by Vox Media, we assigned newsrooms to:
- Turn off their comments,
- Continue using the Facebook commenting system on their site,
- Switch to Coral’s commenting system, which requires registration, or
- Switch to Coral’s commenting system and only allow subscribers to comment.
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