News Publishers Rethink Premium Day Practices


The use of premium days as a tactic to grow audience revenue has caused customer relationship issues, and many publishers are seeking ways to maintain the revenue while moving away from the practice.

“Premium days” refers to the delivery of premium products to home delivery subscribers that were not requested by the customer.

Read more


No comments on this item Please log in to comment by clicking here

Scroll the Latest Job Opportunities From The Media Job Board