NewsEngin TeamPlayer Live in Omaha, Topeka

By: E&P Staff The Omaha World-Herald and The Topeka Capital-Journal have gone live with browser-based NewsEngin TeamPlayer, which collects, organizes and automatically reverse-publishes all of a region's high school sports scores and statistics, with news organizations retaining exclusive ownership of prep-sports content under TeamPlayer's licensing model.

TeamPlayer can extend the range of a Web site -- from dynamic team rankings and individual player totals, to searches for individual player bios and rosters. By increasing readership and respecting an organization's branding and Web site design, TeamPlayer creates additional advertising opportunities, according to NewsEngin Inc., Chesterfield, Mo.

TeamPlayer's a user-management toolkit allows schools to manage scores and statistics for their teams as well as information about players and rosters, enabling media organizations to improve their online and print presentation of prep sports without adding staff.

The browser interface means that TeamPlayer can be centrally hosted (even where the Web sites and properties serve different markets) and that system administrators need not support desktop applications. Organizations that don't want to host TeamPlayer, NewsEngin offers Software as a Service licensing.


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