By: New York Times Co., which operates The Boston Globe and International Herald Tribune along with its namesake newspaper, said Tuesday that revenue dipped 1.8 percent in July as the company continued to face a weak print advertising climate.
The company had $172.4 million in advertising sales during the month, down 3.4 percent from $178.4 million in the year-ago period. Total revenue fell to $274.5 million from $279.5 million.
In the news media group, advertising revenue slid 4.6 percent at its New York Times group and rose 0.3 percent at its regional segment. Ad sales tumbled 11.7 percent at its New England media unit, in part due to the consolidation of the segments two largest department store advertisers. Combined, news media group ad revenue fell 5.3 percent to $153.9 million.
The company's broadcast holdings saw a 9.5 percent increase in monthly advertising sales to $12.4 million. About.com, a news and information Web site, had a 34.4 percent leap in July ad sales to $6.2 million.
Circulation revenue edged down 0.7 percent to $81.2 million.
For the year-to-date, the company reported total advertising revenue of $1.31 billion, up 1.6 percent. Total revenue since the beginning of the year also increased 1.8 percent to $1.97 billion in the same period last year.
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