NYT to Launch “Immersive Digital Magazine” and New Food News Product, Led by Sam Sifton

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By: Laura Hazard Owen | paidContent

In a letter to the newsroom Friday, New York Times executive editor Jill Abramson announced that the company is launching a new, “immersive digital magazine experience,” as well as “a new dining news product” and a “new ideas task force” that will “think up and propose new ways to expand our news offerings digitally.”

In addition, the NYT’s upcoming lower-priced digital product will be called “Need to Know” and is getting its own editor.































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