NYTimes.com News Alert Has 20,000 Subs

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By: Only a few months after becoming a pay service, the News Tracker service at NYTimes.com now has 20,000 subscribers.

Launched in May 2002 as a free service, the News Tracker eventually had 500,000 users. News Tracker is a personalized feature that allows readers to select topics of interest to them. Whenever an article matching that topic is published at NYTimes.com, the user receives an e-mail notification.

The site switched to a paid subscription model in May 2003, charging an annual fee of $19.95.

For more information, visit www.nytimes.com/newstracker.

While largely a free Web site, NYTimes.com sells premium crosswords and archived content.

Just this week, Google began beta-testing its own news alert service at www.google.com/newsalerts.

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