Political Advertising Spend Hits Record $6.7 Billion


Political advertising spending has already hit a record $6.7 billion, according to estimates from Advertising Analytics, with just a few weeks to go before Election Day.

A vast percentage of that spending has gone to local TV stations and local cable -- $4.1 billion for local broadcast stations and $1 billion to local cable TV platforms.

Just $247 million has been spent on national broadcast and cable TV networks.

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