PRI Develops Tool to Change How Readers Engage With its Journalism

Posted Tuesday, December 9, 2014 10:11 am

By: Tyler Falk | Current.org

In digital media, “reader engagement” is code for retweets, comments and Facebook shares. Public Radio International now hopes to expand the meaning of reader engagement in its newsrooms and at journalism organizations around the world. In October, PRI received a grant from the Knight Foundation to develop StoryAct, a digital tool intended to extend readers’ engagement with news stories.

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PRI Develops Tool to Change How Readers Engage With its Journalism

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