Pulse Aims For ‘Mainstream’ With USA Today, Women’s Health, New Yorker

Posted Wednesday, August 31, 2011 12:01 pm

By: Laura Hazard Owen | PaidContent.org

Mobile news reading app Pulse is reaching out to a more mainstream audience with its announcement of three new publishing partners: USA Today, Women’s Health and the New Yorker.

Pulse now has over 200 publishing partners, and its app (for iOS and Android) been downloaded five million times—broadening its reach beyond tech-blog-reading early adopters. Earlier this month, Pulse added Al Jazeera as its first international news partner.

As with its recent partnership with MSBNC and its other publishing partners, Pulse’s relationship with USA Today, Women’s Health and the New Yorker is promotional.

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Pulse Aims For ‘Mainstream’ With USA Today, Women’s Health, New Yorker

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