‘Show up’: Why (and how) journalists should respond to reader comments

Your article has been published and shared widely. The comments section is lighting up. Do you respond? 

Engaging with reader comments might not be high on every journalist’s priority list, but it’s an important part of building trust and community. By responding to comments, journalists can continue the conversation, answer follow-up questions, and even combat mis-or disinformation.  

We asked Joy Mayer, director of Trusting News, to share best practices for journalists when responding to comments online.

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