Six Months In: What the BBC Has Learned Using Facebook Live

Posted Thursday, June 9, 2016 9:45 am

Jessica Davies | Digiday

BBC World News is putting Facebook Live video front and center of its coverage around both the Euro 2016 football tournament and the EU referendum.

The broadcaster has been experimenting with different types of Facebook Live content for the last six months. Spearheading this is veteran BBC presenter and host of BBC OutsideSource Ros Atkins, who is in Paris today, covering the Euro 2016 football tournament on Facebook Live. Some of his earliest Facebook Live videos for BBC World News covered the shooting down of a Russian fighter jet over Turkey last November, which received 250,000 views on Facebook Live, and the regional elections in Germany last month.

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Six Months In: What the BBC Has Learned Using Facebook Live

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