Snapchat Discover Publishers Face Tough Challenge As Platform Chases TV

Posted Monday, March 13, 2017 9:45 am

Sahil Patel | Digiday

Snap wants Snapchat Discover to be more like TV — and longtime media partners, as always, will be expected to adapt.

Snap plans to prioritize the placement of original shows made for Snapchat Discover, according to two sources.

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Snapchat Discover Publishers Face Tough Challenge As Platform Chases TV

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