One of the great assets of a podcast is the possibility to slice out a juicy soundbite and tease that out on social media. This can help you spread the word about your show or prompt a conversation with your followers.
How? Many news publishers create audiograms — visualizations of audio content — mainly through tools like Headliner to create funky waveforms, or Descript to highlight each word of a clip. Both tools have a freemium model, which means you can try them out at no cost.
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