'Star Tribune' Outsourcing Display Ad Production To India

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By: E&P Staff The Minneapolis Star Tribune is outsourcing production of all its display ads to Express KCS, the Indian prepress agency.

Express now handles the ad production of more than 70 U.S. newspapers, including three California dailies, the San Jose Mercury News, Fresno Bee, and Oakland Tribune.

"Express KCS has a successful track record of providing on-time, quality ad production services to newspaper organizations," Mike Michurski, manager of ad operations at the Star Tribune, said in a statement. "We look forward to working with them to continue to meet the high quality production standards our customers expect from us."

The outsourcing resulted in the elimination of about 20 positions in the newspaper's ad production department.

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