Sunday Times to Stream Live Lance Armstrong Scoop Outside of Paywall

Posted Wednesday, December 12, 2012 10:19 am

By: Matthew Chapman | Brand Republic

News International will screen the one-off event outside of the paywall, as News International uses the event as a marketing exercise to lure in new paid-for subscribers to the site.

Earlier this year News International took the paywall down during the Queens's Diamond Jubilee.

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Sunday Times to Stream Live Lance Armstrong Scoop Outside of Paywall

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