The Arizona Republic Considers Killing 'Zombies' a Staple of Its Digital Subscription Strategy

Posted

The Arizona Republic, which is owned by Gannett, is the state’s largest daily newspaper and has been around for more than 130 years. Our website is azcentral.com.

We all know we need more digital subscriptions because the business plan of yesteryear — selling and packing more ads on our pages no matter how annoying they are to our audience — just won’t get us where we need to be as news organizations.

Click here to read more.

Comments

No comments on this story | Please log in to comment by clicking here
Please log in or register to add your comment