The Financial Times Racked up 45 Million Podcast Downloads Last Year

Posted Tuesday, March 22, 2016 10:45 am

Lucinda Southern | Digiday

Podcasting is the hot new thing to many publishers, but not to the Financial Times.

The Financial Times has been producing them for 10 years. Its 12 regular podcasts managed to rake in 45 million podcast downloads in 2015, (by comparison, figures from last June show podcast hit “Serial” has been downloaded 90 million times).

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The Financial Times Racked up 45 Million Podcast Downloads Last Year

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