The French Miracle: No Impact of Free Circulation on Paid Newspapers

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By: Newspaper Innovation

Ten years ago free newspapers were introduced in France. Their total circulation increased to more than 2.6 million in 2012. This was a small drop in circulation compared to 2011 (-3%) but except for 2009 (-9% after the closure of DirectSoir) the only year with a drop in circulation (data OJD).































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