The Legal Murkiness of Sports Highlight GIFs

Posted Monday, October 13, 2014 10:29 am

By: Ricardo Bilton | Digiday

GIFs are a great way to tell sports stories — and quickly draw an audience with a near-real-time highlight. But sites that rip them from TV broadcasts are treading a fine line between giving people what they want and putting themselves at risk of legal action from rights holders.

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The Legal Murkiness of Sports Highlight GIFs

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