The New York Times Built a Slack Bot to Help Decide Which Stories to Post to Social Media

The New York Times publishes more than 300 stories each day. Which ones should editors feature on its many social media channels? While the humans behind the Times’ social media accounts have refined their voice and craft, the process of handpicking which stories to feature can still be laborious and involves quite a bit of trial and error. Only around 50 stories make it to the Times’ main Facebook page each day, for instance (even fewer on weekends).