The New York Times Has Folded its Programmatic Sales Team Into its Larger Ad Sales Org

Posted Wednesday, March 7, 2018 9:30 am

Tim Peterson | Digiday

The line between programmatic and other types of advertising has blurred to the point that The New York Times has erased the one between its programmatic and direct sales teams.

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The New York Times Has Folded its Programmatic Sales Team Into its Larger Ad Sales Org

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