The New York Times Touts Its VR Operation at South by Southwest

Posted Tuesday, March 15, 2016 8:54 am

Joe Pompeo | Politico Media

At the SXSW Interactive festival here in 2014, The New York Times hosted an intimate cocktail hour to drum up buzz for its NYT Now app. In 2015, it threw a party to fete The New York Times Magazine.

Over the weekend at SXSW, there was a Friday-night Times bash with a band, a DJ, an open bar, ping pong and catering from the Austin barbecue hotspot Franklin.

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The New York Times Touts Its VR Operation at South by Southwest

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