The Times of London Finds Commenters are Most Valuable Visitors

Posted Wednesday, July 26, 2017 9:45 am

Lucinda Southern | Digiday

To start putting a value on those who engage with its platform, The Times of London analyzed comments on its website from May 2016 to April 2017. The News UK title found that those who comment, which amount to about 4 percent of its subscribers, read three times as many articles as those who don’t comment.

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The Times of London Finds Commenters are Most Valuable Visitors

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