The Washington Post Guarantees That All Of Its Online Ads Will Load In Under 2 Seconds

Posted Tuesday, April 25, 2017 9:45 am

Lauren Johnson | AdWeek

The Washington Post wants to make the web faster. In September, the publisher started testing a proprietary tech product called Zeus that speeds up load time and cuts down data-heavy ads on mobile.

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The Washington Post Guarantees That All Of Its Online Ads Will Load In Under 2 Seconds

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