The Washington Post targets younger readers with Venmo payment offer

The Washington Post, in an effort to reach younger and more diverse audiences, is allowing subscribers to pay with their Venmo mobile payment account. 

The special offer, created by the Post’s Next Generation team,  provides an additional option for readers to use their preferred payment method. 

New subscribers will get $5 in their Venmo account after paying for their first four weeks — for a limited time.  

Click here to read more.