Traffic Slips at Some News Sites

Posted Monday, April 7, 2003 12:00 am

By: Carl Sullivan After seeing a spike in audience the week the Iraq war started (March 19), many news sites saw steep declines in the week ending March 30.

USAToday.com was down 17% among users at home and 16% among users at work, according to Nielsen//NetRatings. Washingtonpost.com lost 11% of its audience at home and 5% of its audience at work from the previous week. NYTimes.com held on to its users at home, more or less, but slipped 2% among those at work.

Bucking the trend, the New York Post's site rose 9% among at-home users and soared 48% among at-work users.

MSNBC.com and CNN.com both were down 16% among home users.

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Traffic Slips at Some News Sites

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