Tremor International to Buy Video Ad Platform Unruly from News Corp

Posted Tuesday, January 7, 2020 2:43 pm

Ronan Shields and Sara Jerde | Adweek

Tremor International is to buy video advertising platform Unruly from News Corp, with the international publishing giant set to take a minority stake as part of the transaction.

The deal will see News Corp take a 6.91% stake in Tremor, with the ad-tech company to receive the exclusive rights to sell outstream video on more than 50 News Corp titles in the U.K., U.S. and Australia.

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Tremor International to Buy Video Ad Platform Unruly from News Corp

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