Tumblr Launches Mobile Ads Today In Big Revenue Push

Posted Wednesday, April 24, 2013 12:00 pm

By: Cotton Delo | AdAge

Tumblr is launching its mobile ads today, marking the first time the 6-year-old startup is placing ads that look and feel like regular posts on the blog network.

The mobile ads--launching today with advertisers like GE, Warner Bros. and ABC--are the first to appear in user streams where until now Tumbr users have just seen content posted by people they follow.

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Tumblr Launches Mobile Ads Today In Big Revenue Push

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