Twitter Says Ad Payments to Publishers Are Up 60 Percent

Posted Thursday, April 25, 2019 12:00 pm

Sahil Patel | Digiday

Driven by a growing number of content deals, Twitter says it paid 60% more revenue back to publishers in 2018 than the year prior—the second consecutive year of 60% growth in payouts. The payouts span Twitter’s suite of monetization products, which include exclusive and original content deals with media companies ranging from the NBA to BuzzFeed and CNN...

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Twitter Says Ad Payments to Publishers Are Up 60 Percent

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