UCLICK PROVIDES FEATURES TO WIRELESS DEVICES

By: Staff Reports Syndicate Signs Deal With Airborne


Uclick, the online spin-off of syndicate Andrews McMeel
Universal, has partnered with Airborne, making the Montreal-based
company the wireless source for the entire uclick content
catalog.

Airborne's PocketBoxOffice premium service will provide uclick
content to users of mobile phones, pagers, PDAs, and PocketPCs.
Uclick content includes features such as "Doonesbury,"
"Garfield," "Ziggy," "Cathy," and "That TV Guy." Airborne already
offers "Dear Abby," "The Last Word in Astrology," and "News of
the Weird" through the PocketBoxOffice service.

"The ability to leverage Airborne's wireless expertise in
conjunction with uclick's branded content holds huge potential
for both companies," said Chris Pizey, chief operating officer at
uclick.

PocketBoxOffice was launched in March and is carried throughout
North America by Bell Mobility, Sprint PCS, and TELUS Mobility.
Airborne refers to the PocketBoxOffice as a micro-entertainment
network.

Uclick, formerly known as Universal New Media, already delivers
syndicated content to the likes of Yahoo!, MSNBC.com,
washingtonpost.com, and CNNi. Uclick is based in Kansas City, Mo.



Copyright 2001, Editor & Publisher.