U.S. Newspaper Publishers Form Digital Ad Network

Posted Friday, April 15, 2016 7:55 am

Lukas I. Alpert | Wall Street Journal

Four large U.S. newspaper groups are joining forces to create a national advertising network focusing on emerging digital platforms.

Gannett Co. , Tribune Publishing Co. , McClatchy Co. and the Hearst newspaper group have formed Nucleus Marketing Solutions in an effort to leverage their geographic reach and combined scale to help marketers more effectively target their ads.

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U.S. Newspaper Publishers Form Digital Ad Network

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