Video Series on Facebook are Already Driving Higher Engagement, Which is a Good Sign for Facebook Watch

Posted Monday, August 21, 2017 11:15 am

Sahil Patel | Digiday

People would rather watch multi-episode video shows and other serialized programming than one-off videos, publishers are finding, which bodes well for Facebook’s new TV-like tab, Watch.

Mashable, for instance, has a show called “Art Of The Scene,” which looks at famous movie scenes.

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Video Series on Facebook are Already Driving Higher Engagement, Which is a Good Sign for Facebook Watch

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