WALL STREET JOURNAL ANNOUNCES HIGHER AD RATES

Posted Friday, October 6, 2000 12:00 am

By: Staff Reports 2001 Rates Take Effect Jan. 2

Dow Jones & Co. announced The Wall Street Journal's 2001 advertising rates will include a 5% increase for national advertising. For 2000, ad rates rose 4%.

Rates for four-color full page advertising in the national edition will rise 6.3%, while spot color full page ad rates will increase 6.8%. Black and white full page ad rates will go up 6.2%. The increases will take effect Jan. 2.

Rates for the Journal's European and Asian editions and WSJ.com will be announced later in the year.

Copyright 2000, Editor & Publisher.

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WALL STREET JOURNAL ANNOUNCES HIGHER AD RATES

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