Wall Street Journal Ends Google Users' Free Ride, Then Fades in Search Results

Posted Tuesday, June 6, 2017 12:45 pm

Gerry Smith | Bloomberg

After blocking Google users from reading free articles in February, the Wall Street Journal’s subscription business soared, with a fourfold increase in the rate of visitors converting into paying customers. But there was a trade-off: Traffic from Google plummeted 44 percent.

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Wall Street Journal Ends Google Users' Free Ride, Then Fades in Search Results

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