By: Jay DeFoore The Washington Post Co. said revenue generated by the company's online activities increased 24% to $19.8 million for the third quarter of 2005.
That number includes Slate.com, which was acquired in January 2005. The Washington Post Co. reported revenue of $15.9 million in the third quarter of 2004.
Over the first nine months of 2005, online revenues are up 24% to $55.5 million, compared to $44.7 million in the first nine months of 2004.
Local and national online advertising revenues grew 32% and 36% for the third quarter and first nine months of 2005, respectively. Online classified advertising revenue on washingtonpost.com increased 26% in the third quarter of 2005 and 22% for the first nine months of 2005.
Overall, Washingtonpost.Newsweek Interactive's online gains offset declines in the company's newspaper publishing division. The company's
total Q3 profit fell 19%, weighed down by hurricane-related charges and lost revenue at its cable division.
Comparison of 2005 Q3 Online Revenues| Company | 2005 Q3 | +/- (%) |
| Revenue ($MM) | |
| Tribune Interactive | $47 | 46% |
| Dow Jones Consumer Electronic Publishing * | $43.7 | 127% |
| E.W. Scripps' Shopzilla | $35.2 | 121% |
| WashingtonPost.Newsweek Interactive | $19.8 | 24% |
| NYT Co.'s About.com | $14.1 | N/A |
| Belo's Newspaper Web Sites | $7.8 | 55% |
| Lee Enterprises* | $7.6 | 143% |
| Belo's TV Web Sites | $3.2 | 42% |
| Media General Interactive | $5.3 | 49.3% |
| Journal Communications Interactive | $2.5 | 50% |
| Metro International | $131,000 | N/A |
Source: EditorandPublisher.com* Dow Jones Consumer Electronic Publishing includes WSJ.com and its related verticals, licensing/business development, radio/audio, and the Jan. 2005 acquisition of MarketWatch.com. Lee Enterprises' figures reflect the purchase of Pulitzer's St. Louis Post-Dispatch. Financial information was not available for Knight Ridder Digital, Gannett, NYTimes.com and related Web sites, and Scripps' Web sites other than Shopzilla.
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