Washingtonpost.Newsweek Interactive Launches 'The Root'

Posted Monday, January 28, 2008 12:00 am

By: E&P Staff The Washington Post Company?s Washingtonpost.Newsweek Interactive. launched The Root today, a daily online magazine.

The Root blends black perspectives and news from around the world with an interactive genealogical section, creating an online destination devoted to the black experience.

The Root aims to raise the profile of black voices in mainstream media and engage anyone interested in black culture around the world.

The site offers commentary from writers such as Malcolm Gladwell, Thelma Golden, William Julius Wilson, John McWhorter, Charlayne Hunter Gault, among others.

The Root also hosts an interactive section to trace genealogy and heritage, enabling users to participate in a genealogy test through AfricanDNA.com, co-owned by FamilyTreeDNA. Readers will also have the opportunity to build and map family trees using software developed by Avencia.

It can be found at www.TheRoot.com.

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Washingtonpost.Newsweek Interactive Launches 'The Root'

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