What the Associated Press Has Learned From a Year of VR

For a little over a year, the Associated Press has produced 20 virtual reality and 360 videos across a broad range of topics. From breaking news like the terrorist attacks in Nice, France, in July this year, to the Rio Olympics, to lifestyle-feature stories on luxurious hotels and apartments, and science and technology stories on Alzheimer’s disease, the AP has aimed to put its audience directly inside the story. All the videos live on an “AP 360 Videos and Virtual reality” web page, as well as Facebook and YouTube.

More than a year in, the AP, a news co-op with more than 1,400 members, is moving on from its “initial experimentation stage,” said Paul Cheung, director of interactive and digital news, who heads AP’s VR and 360 video efforts.

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