In his examination of Medium's latest move, analyst Frederic Filloux notes that "nobody with a working knowledge of the publishing industry was surprised" by Ev Williams' announcement that the "broken system" of ad-based digital publishing does not serve anyone, and that the publishing platform would be pivoting away from that as a result. The implication is that advertising, so long the means by which many publishers funded their operations, cannot sustain them now.
Comments
No comments on this item Please log in to comment by clicking here