Who Cares if Buzzfeed Has More Social Shares Than the New York Times?

By: David Holmes | PandoDaily

GigaOM’s Mathew Ingram is on a bit of a campaign lately to convince the world that Buzzfeed is “beating” the New York Times — which to some, is a little bit like saying Coke is beating UNICEF. Although both media outlets publish a great number of pieces of content both good and bad, they have very different business models. As Simon Owens recently pointed out on Medium, the revenue of the Times and Buzzfeed differ immensely both in scale and source.