Why Big Digital Video and TV Networks Are Increasingly Becoming Production Partners

Posted Monday, May 16, 2016 9:30 am

T.L. Stanley | AdWeek

Television its dead—long live television. That could become the unofficial motto, or at least the crawl at the bottom of the screen, to explain the recent flurry of hookups between digital players like BuzzFeed, Vice and Mashable with old-guard media companies such as NBCUniversal, Disney and Turner Broadcasting.

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Why Big Digital Video and TV Networks Are Increasingly Becoming Production Partners

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