Why Bundled Subscriptions Won’t Save the News Industry


Earlier this month, a company called Mogul News launched a news app that curates article content from three media outlets: Bloomberg, The Financial Times, and The Economist. If you were to subscribe to each of these publications separately, it would add up to at least $944 a year, but the Mogul News app costs just $9.99 a month, or $119 annually.

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