Why Twitter Should Think Twice Before Boasting About Periscope's Success

Posted
by: Mathew Ingram | Fortune

Thanks to a combination of powerful smartphones, ubiquitous connectivity and the explosion of the social web, streaming video is having a new moment in the sun, and one of the up-and-coming stars of this phenomenon is Periscope. The app itself is barely a year old, but it had already built up substantial buzz by the time Twitter acquired the company for an undisclosed sum in March.

That buzz rose to an almost deafening pitch during the much-hyped Mayweather-Pacquiao boxing match last weekend, as users streamed the fight live and shared both their video clips and their thoughts in real time.

Comments

No comments on this item Please log in to comment by clicking here