WIRED launching forum-style app as added subscriber benefit

Conde Nast brand now has more than 500,000 paying subscribers

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WIRED is launching a new forum-style app which lets readers interact with its editorial team.

The app, said to be launching “very soon,” is set to feature forums on which subscribers can interact with WIRED journalists about the title’s key coverage areas across tech and politics.

Arielle Goldstein, audience development manager at WIRED, said the app will serve as a “community power play” and is one of several ways the brand is aiming to keep readers on its own platforms rather than social media.

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