World News Day’s September 28 campaign is calling on publishers to explain the value of reliable reporting and demonstrate its impact on their communities. The 2026 initiative encourages audiences to seek verified information and choose trusted journalism, according to the campaign’s official website.
Presented by the World Editors Forum, the Canadian Journalism Foundation and Project Kontinuum, the campaign features commentary, videos and cartoons about journalism’s public role. Organizers encourage newsrooms to highlight their own reporting and help readers understand how that work serves them.
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