Worldwide Ad Spending Growth Revised Downward

Posted Thursday, April 21, 2016 10:43 am

emarketer.com

Spending on paid media worldwide will climb 5.7% in 2016 to $542.55 billion, propelled by increased investments in digital advertising. This is lower than eMarketer's previous forecast, but still represents accelerated growth when compared with 2015 (5.0%).

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Worldwide Ad Spending Growth Revised Downward

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