Yahoo in Talks to Acquire Tumblr

Posted
By: Mike Shields | Adweek

Is Marissa Mayer about to make a game-changing acquisition? It appears so.

Yahoo is in serious talks with Tumblr to acquire the social blogging site, according to multiple sources familiar with the talks. The deal is not done, but could reach as high as $1 billion, Adweek has learned. Allthingsd.com was first to report on the talks between the two companies.































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